How To Maintain, Even Grow Your Business Digitally After A Pandemic in 2021
The COVID-19 outbreak has made many businesses shut down or at least operate from home, forcing them to rework their Internet marketing strategies among many other things. The Young Presidents’ Organization’s (YPO) survey indicated that 82% of business leaders are expecting significant declines in revenues over the course of the next six months. These figures look bleak. How, then, does a business owner channel his digital marketing spend intelligently and stay afloat during these hard times? Build short-term and long-term Marketing strategies: We don’t know how long this pandemic will last. Therefore, you need to form: Short-term strategies to stay visible and relevant during this hard time. This is a great opportunity to focus on building a connection with your customer and doing some brand building. Long-term strategies to rebound from a business slump and bring back lost customers. It doesn’t matt...