4 Ways to Reduce Bounce Rate on your Site and Increase Conversions


When you have been struggling to grow the search traffic it is likely that the bounce rate of your site is too large. So, first, let us understand exactly what exactly is ‘Bounce Rate'?


What's BOUNCE RATE?
Bounce rate is the number of people who come to your website but bounce the website in your landing page without browsing within a few seconds. It is the percentage of site visitors who come to your site and depart after seeing a single page.

4 ways to reduce bounce rate of your sites

1.      IMPROVE YOUR WEBSITE DESIGN: The most common reason for the bounce rate of a website is that traffic does not currently like the appearance and feel of your site. Your site design things a good deal, it needs to be appealing to target visitors. Now if we discuss the website design, we are not just speaking about the look of your site it includes many things such as site navigation and call to action button.

2.       OPTIMIZE THE LOADING TIME OF Your Site: Yet another major element for high bounce prices is your page loading speed time. As we all know our patience is becoming lower and we can't make our visitor waiting to open forever. The lower your web page loading, the greater will be your bounce speed it's as easy as that. Statistics show that 53 percent of visitors will abandon a page when it doesn't load in 3 minutes.

3.      OPTIMIZE FOR THE Ideal KEYWORDS: keywords are the most crucial factor for the success of any material promoting campaign. If you want to improve your website's SERP, start targeting long-tail key phrases, because that's where the high-value traffic is. Remember, before you publish a webpage, check its title tag and Meta description analysis this page's content in order for your client are less likely to rebound.

4.      AVOID POPUPS: most of the people today hate pop-ups while they're studying or looking for something. There pop up might be an ad or email sign up a pop-up. If your customers are getting annoyed in your site then nobody can stop the bounce rate. Statistics show that 70 percent of users said that they found unrelated pop-up to become annoying. Here's a tip that is small keep your email signup soda on the entrance, not on the exit.


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